I have been researching cold brewing coffee because that is what I like to drink and came across the brew bags. It sounded like a good idea in that all I had to do was throw the bags in water over night and my coffee would be waiting for me the next morning and the only thing I needed to do was pull the bags out and some water. It was a win/win for me. Between getting ready for the day and not having to mess with messy grounds this was great. I also did not realize how fantastic the flavor of the coffee would be. I have already put in orders for other flavors and I look forward to you expanding the line and adding more flavors. Lifetime member here.